Yahoo! and Digg; a sweet and tangled courtship
AIM Heading to a More Social Space
The real competitive advantage, though, will be the collosal user base of AIM. Building online community on the broad shoulders of a major IM platform isn't a new idea, but neither has it acheived respectable fruition.
Microsoft Ejects Chinese Blogger from MSN Spaces
It is facile to say that Microsoft should act differently, and rarely acknowledged that an American company operating oversees is operating in a tight spot. Perhaps Microsoft and other American-based online services should pull out of China entirely. The upshot is that it seems intolerable that an American company would participate in such heinous suppression of freedom of speech, no matter how touchy the diplomatic situation.
Online Communities and eCommerce
One of these is Yub.com: "Meet. Hang. Shop." It doesn't get plainer than that. Yub incorporates elements of social networking with tricks borrowed from affiliate marketing and multilevel marketing (MLM), all packaged in a sort of virtual Sam's Club. E-Commerce partnerships with such brand heavy-hitters as Dell, Apple, Macy's, Home Depot, Sony, Target, and many others provide cash-back opportunities for network members that exceed 10 percent in some cases.
Yub has been around for a while, and is operated by Buy.com (note the backward spelling), and is an acronym for Young Urban Buyers.
Wikipedia, Google, and Alien Brains
Both sides of the Wikipedia debate (is it good or bad, value or trash?) are well developed by this point. But that
doesn’t preclude high levels of discourse on the subject, and a wonderful conversation is happening now, with
Chris Anderson’s Long Tail blog as the focal point. Anderson argues that
Wikipedia (and Google too, by the way) has greater probablistic value than Britannica, because even though some
individual entries fall below standard, the average level of quality combined with the enormous size (ten times as many
entries as Britannica) makes it more likely to have a good research experience in Wikipedia than in a peer-reviewed
encyclopedia. This probabilistic viewpoint goes against our brains, he asserts, but is nonetheless a key to a new world
order of information presentation.
Keying off this argument, Clifford Stoll concedes that Chris’s probabilistic theories
are (probably) correct, but that doesn’t mean Wikipedia and Google are good for us. By rewarding the optimization
of large-scale social intelligence, are we removing incentive to create high-quality microscopic content?
Tim Berners-Lee on the Social Web
Tim Berners-Lee, inventor of the WWW, started a blog! That alone would be the news. His first and only (so far, one presumes) entry was posted a week ago, and has attracted 431 worshipful comments. In it, Tim asserts that the first Web browser was a wiki-like client whose purpose was not only to read online pages, but to edit and repost them. The WWW, in other words, was originally (in 1989) conceived as a collaborative medium. Tim was surprised that the Web developed into a publishing medium that was edited offline. The recent poppularity of wikis and blogs makes Tim “feel I wasn’t crazy to think people needed a creative space.”
Yahoo! Partners with Six Apart to Distribute Movable Type
Yahoo! has agreed to provide Movable
Type as the default blogging solution in its extensive small-business suite of services. The other hand will get washed
as parent company Six Apart directs small-business traffic to Yahoo! for a complete ISP/merchant/blogging package.
There's nothing new about Web-hosting accounts with Movable Type pre-installed; the Movable Type site has a
recommendation page for such services, to which Yahoo! has not
been added.
When I first glanced at the e-mail press release about this announcement, I expected to read that Yahoo! had acquired
Six Apart—that would be an appropriate complement to Google's ownership of Blogger.com. Of course, Yahoo! provides a
newbie-friendly blogging experience with Yahoo! 360, which could possibly be interpreted as competition to the much
more established (and feature-rich) Blogger. But Six Apart's three platform levels (Movable Type, TypePad, and Live
Journal) cover all the bases and could vault Yahoo! into a whole new position in the blogging wars.
Protopage: Ajax-Driven Personal Pages
Ajaxy personal pages with newsreaders are gaining traction and usability.
Protopage is a free service that is astonishing easy to use and doesn't even
require registration. (If you create a page and wish to make it persist at an easy-to-remember URL, you must register.
But it's still free.) Floating information panels can be dragged around the screen, and there are three basic types:
RSS reader; sticky note; and link panel. As far as I can tell there is no way to add a photo to a page, which is a
shame. Protopage also provides a default search panel with keyword boxes for Google, Yahoo!, Dictionary.com, and
Wikipedia.
Overall a simple product, but the RSS panel does allow OPML uploads, and you can fashion more than one panel for extra
sorting power. All colors and backgrounds are customizable with sliders and drop-down menus. You can add pages to your
Protopage space, and make those pages public or private individually. A mechanism for inviting friends is furnished,
but there's no integrated social action here. You share you page by giving someone the URL, and, of course, friends can
build link panels with each other's addresses.
Perhaps the funnest application of Protopage would be to share a password, and get a group together to build a space. Protopage would be an entertaining environment in which to assemble news, links, and notes. Conversations could transpire on the sticky notes. More widgets are needed to bring this thing to life, though. Give it a calendar and photo uploading, and Protopage would start to rock.
Yahoo! Recommends Hate-Blogging Your Boss
I got a promotional email for Yahoo! 360 today. It's called "Top 3 blogging myths put to rest by Yahoo! 360."
(Bizarrely and inexplicably, a photo shows an individual in a bunny suit reading a newspaper, but that mystery is not
my point.) The promo is meant to encourage Yahoo! 360 member to update their blogs, and reassures its recipients that
blogging needn't be time-consuming, publicly viewable (360 users can determine who sees their stuff), or profound. The
promo offers topic suggestions, and one of them is, "My boss from Hades."
Yoww. Gigantic mistake. As everybody knows, people have gotten fired for blogging about their workplace. Yahoo! 360 is
private? Only if you make the correct privacy settings, and there are two important ones: Preventing the page from
being addressed with a URL that includes the user's screen name, and selecting a circle of friends who can see the blog
within 360. It is all too possible for a 360 user to make a mistake in this department—especially with the promo's glib
assurance that "Only you decide who sees what's on your Yahoo! 360 page." This is a newbie-friendly service! Nobody
should be expected to have fluency with the privacy settings. And, in any circumstance, NOBODY (on any service) should
be encouraged to blog about their "boss from Hades."
The damage is done in this instance; the promo cannot be unsent. But man, somebody at Yahoo! has some answering to
do.
Schools Stepping Into Social Sites
I have to sympathize with school principals faced with disruptive behavior. They must live in a state of constant
vigilance, the threat of a cafeteria massacre always looming. The problem is, the disruptive behavior in question takes
place outside of school, away from the offline world entirely. This
WSJ piece (no reg) describes how schools are monitoring MySpace and other networks, printing out reams of blog
posts asnd comments, and suspending students for crossing lines of social behavior traditionally limited to the school
campus. The difference between mean comments on the phone or in email, and harrassing behavior in MySpace, is the
public nature of social networks.
Where should the line be drawn? Do schools have a right—even a responsibility—to protect students from other students
on a public Web site?
Online Dating Lawsuits Expose Human Nature, If Nothing Else
Two fraud lawsuits—one aimed at Match.com and another at Yahoo! Personals—have
rocked a lucrative industry back on its
heels. IN the first instance, the litigant claims to have been courted by a Match.com employee. Match.com produced a
sworn affidavit to the contrary. In the second instance, a user of Yahoo! Personals claims to have uncovered a scam
whereby the photo of a person matching geographical and personality requirements was emailed to customers in different,
far-flung cities. No reported comment from Yahoo!.
Perhaps the important reality being uncovered here is that online matching and dating, despite all the benefits it
brings to the traditional personal-ad experience, is no silver bullet for loneliness. These lawsuits are certainly
fueled by, if nothing else, disappointment.
REVIEW: AIM Triton
To say that AOL's new AIM program is an instant messenger is to diminish it unacceptably. AIM Triton, as the program is now called, is an online communicator that bundles IM, email, voice chat, video chat, browsing, bookmarking, and RSS aggregation into a two-window interface. This whopping upgrade to previous AIM configurations adds welcome features, but also—disappointingly for a program now out of beta—still houses a couple of bugs…
Yahoo! 360 Feature Updates
We got word that Yahoo! 360 had completed a round of feature upgrades, which can be summarized as follows:
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Favorites: Users can (supposedly) bookmark other users and follow their content changes, without adding them as 360 Friends. This is a good idea, because 360 Friendship is a rather intimate affair in which content is pushed onto one another's screens. You mishgt prefer to visit select individuals when the whim strikes without receiving every new item they post.
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Highlighted blog entries: On the entry edit screen, clicking a Highlight box puts that message title in the right-hand sidebar of the user's blog. It is a discrete display.
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Calendar: An archive calendar has been added.
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New themes: Pet and outdoorsy themes have been added. Personally, I think the abstract themes create the best effect, but Rain Forest is a beautiful design, I must admit.
Now—about those Favorites. Something is wrong. I cannot for the life of me figure out how to add a person as a Favorite from that person's page. Yahoo! automatically adds Yahoo! Messenger contacts as Favorites, if they are not already Friends. That's a little pushy, but I'm OK with it. And if you invite somebody to be a Friend, that person appears as a Favorite until the invitation is accepted. But the purpose of Favorites, as described in an emailed press release, is to function as a "live bookmarking tool." Either it doesn't function that way at all, or its use is implemented way too obscurely. Or I'm being stupid—a possibility I don't discount.
UPDATE: I was being fairly stupid. Thanks to the comment below for setting me straight. I thought I looked in that Add feature, but I didn't look hard enough.








